Amazon FBA (Fulfillment by Amazon)

Amazon FBA is a comprehensive e-commerce solution that allows sellers to leverage the retail giant’s logistics network. Sellers send their products to Amazon’s fulfillment centers, where they are stored, picked, packed, and shipped to customers. This hands-off approach enables entrepreneurs to focus on sourcing quality products and marketing, while Amazon handles the complexities of order fulfillment, customer service, and shipping. With a global reach and Prime benefits, FBA enhances product visibility and customer satisfaction, making it an attractive option for online businesses seeking efficiency and scale.

Virtual Assistant Services

A virtual assistant (VA) is a remote professional who provides administrative, creative, or technical support to businesses or individuals. VAs use technology to communicate and collaborate from different locations, offering services like email management, social media assistance, data entry, and customer support. This flexible and cost-effective solution allows entrepreneurs to delegate non-core tasks, freeing up their time to focus on strategic activities. VAs contribute to increased productivity, improved organization, and streamlined operations, making them invaluable for businesses aiming to optimize their workflow and achieve sustainable growth.

Frequently asked questions and answers

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Q: What is an Amazon Virtual Assistant (VA)?
A: An Amazon Virtual Assistant is a remote professional who provides support and assistance to Amazon sellers in managing various aspects of their online business.

Q: What tasks can an Amazon VA help with?
A: An Amazon VA can assist with tasks such as product research, order processing, customer service, inventory management, and listing optimization.

Q: How do I find a reliable Amazon Virtual Assistant?
A: You can find Amazon VAs through online platforms, specialized agencies, or referrals. Look for candidates with experience in e-commerce and familiarity with Amazon’s platform.

Q: What are the benefits of hiring an Amazon VA?
A: Hiring an Amazon VA can save time, improve efficiency, and allow sellers to focus on strategic aspects of their business. VAs can handle routine tasks, leaving sellers free to grow their business.

Q: Can an Amazon VA assist with customer service inquiries?
A: Yes, many Amazon VAs are trained to handle customer inquiries, respond to reviews, and address issues to ensure a positive customer experience.

Q: Are there specific tools or software that Amazon VAs use?
A: Amazon VAs often use tools like Helium 10, Jungle Scout, and other analytics software to help with product research and performance tracking.

Q: How do Amazon VAs ensure data security and confidentiality?
A: VAs should sign non-disclosure agreements, and sellers can use secure communication channels to protect sensitive business information.

Q: Can an Amazon VA help with product listing optimization?
A: Yes, Amazon VAs can assist in optimizing product listings by researching keywords, writing compelling product descriptions, and ensuring listings comply with Amazon’s guidelines.

Q: Is it cost-effective to hire an Amazon VA?
A: For many sellers, hiring a VA is cost-effective as it allows them to focus on revenue-generating tasks while outsourcing routine activities at a lower cost.

Q: How can an Amazon VA assist in inventory management?
A: Amazon VAs can help monitor inventory levels, reorder products, and ensure that stock is managed efficiently to prevent issues like stockouts.

Q: Can an Amazon VA help with social media management for my products?
A: Some Amazon VAs have expertise in social media and can assist in managing social accounts, creating content, and implementing marketing strategies.

Q: What qualities should I look for in an Amazon VA candidate?
A: Look for candidates with strong communication skills, attention to detail, experience in e-commerce, and a good understanding of Amazon’s policies.

Q: How can I effectively communicate with my Amazon VA?
A: Clear communication is key. Use project management tools, conduct regular check-ins, and provide detailed instructions to ensure tasks are completed as expected.

Q: Can an Amazon VA help in expanding to international marketplaces?
A: Yes, experienced Amazon VAs can assist in the process of expanding to international marketplaces by researching regulations, optimizing listings, and managing logistics.

Q: Are there any challenges associated with hiring an Amazon VA?
A: Challenges may include finding the right fit, time zone differences, and ensuring effective communication. However, these can be addressed with careful selection and proper management practices.

Q: What is Amazon FBA?
A: Amazon FBA, or Fulfillment by Amazon, is a service where sellers send their products to Amazon’s fulfillment centers, and Amazon takes care of storage, packing, and shipping orders.

Q: How does Amazon FBA work for sellers?
A: Sellers ship their products to Amazon, and when a customer places an order, Amazon picks, packs, and ships the product. Additionally, Amazon handles customer service and returns.

Q: What are the benefits of using Amazon FBA for sellers?
A: Benefits include access to Amazon’s vast customer base, Prime eligibility, professional customer service, and the convenience of not handling order fulfillment logistics.

Q: What types of products are suitable for Amazon FBA?
A: Virtually any physical product can be sold through FBA, but it’s often best for small to medium-sized items with consistent demand.

Q: How are fees structured for Amazon FBA?
A: Fees include storage fees, fulfillment fees, and optional services like labeling. The costs depend on factors like the size and weight of the product.

Q: Can sellers use their own packaging for FBA shipments?
A: While Amazon provides guidelines, sellers can use their own packaging as long as it meets the requirements for safe and efficient transportation.

Q: What is the difference between FBA and FBM (Fulfillment by Merchant)?
A: FBA involves Amazon handling fulfillment, while FBM requires sellers to handle packing, shipping, and customer service independently.

Q: How does Amazon handle customer returns with FBA?
A: Amazon manages the return process for FBA products, assessing the condition of returned items and either returning them to inventory or disposing of them, depending on their condition.

Q: Is there a minimum or maximum inventory requirement for FBA?
A: There’s no strict minimum, but sellers need to ensure they have enough inventory to meet demand. There are guidelines for maximum inventory levels based on storage space availability.

Q: Can sellers offer gift wrapping for FBA products?
A: Yes, sellers can opt for Amazon’s gift wrapping service for FBA products, providing an additional customer service option.

Q: How are sales taxes handled with Amazon FBA?
A: Sellers are responsible for managing their sales tax obligations. Amazon has a service called the Marketplace Tax Collection (MTC) that can assist with this.

Q: Can FBA products be shipped internationally?
A: Yes, FBA allows for international shipping. Sellers can choose to sell globally and leverage Amazon’s international fulfillment network.

Q: How does Amazon FBA impact product visibility on the platform?
A: FBA products often benefit from higher visibility due to Prime eligibility, attracting customers who prefer fast and reliable shipping.

Q: What are some common challenges faced by sellers using Amazon FBA?
A: Challenges may include managing inventory levels effectively, understanding and optimizing for fees, and staying competitive in a dynamic marketplace.

Q: Can sellers track their FBA inventory in real-time?
A: Yes, Amazon provides tools like the Seller Central dashboard, which allows sellers to monitor their FBA inventory levels, sales performance, and other relevant metrics in real-time.

Create a Seller Central account

After choosing your selling plan, you’ll register with Amazon, select your plan, and create a Seller Central account. You can create your account using the email address associated with your Amazon customer account, or you can create it using a separate email address and then you can also use email forwarding to forward your emails to your personal account as well so you don’t have to switch accounts just to read your important emails. Gmail and Outlook both have eamil forwarding feature, you can read how to or watch a YouTube video for guide.
You can search: Email forwarding in Gmail or Outlook.

Before you create your Seller Central account, make sure you have the following:

  1. Meezan Bank account (Recommended)
  2. Internationally chargeable credit card, Meezan Debit Card which is free and always internet transaction enabled is recommended. (request when applying for the card)
  3. Government-issued ID
  4. Tax information
  5. Phone number

Go to this URL https://sellercentral.amazon.com to create your seller account and click the button as seen in image image.

Create Amazon Seller Account

Set up your Seller Central Profile

Once you’ve successfully registered as a seller, your gateway to the Amazon marketplace is through Seller Central. It serves as your command center for navigating the intricacies of online retail on Amazon. Seller Central empowers you to list and price your products, keep tabs on inventory levels, and efficiently handle customer orders. Moreover, this hub provides an array of tools for creating enticing promotions, distributing coupons, and managing your financial transactions. Should you require assistance with specific tasks, consider adding collaborators to your account.

Before embarking on your selling journey, it’s crucial to tailor your Seller Central account to suit your business needs. Ensure a seamless experience by reviewing, confirming, or adjusting the following elements:

  1. Public Seller Profile: Craft a compelling seller profile that resonates with potential customers, showcasing your brand and products effectively.
  2. Payment and Business Information: Verify and update your payment details and business information to facilitate smooth financial transactions.
  3. Shipping and Returns Settings: Fine-tune your shipping and returns settings to align with your business model and provide a positive customer experience.
  4. Tax Information and Settings: Review and configure your tax information and settings to comply with relevant regulations and ensure accurate taxation.
  5. Notification Preferences: Customize your notification preferences to stay informed about important updates, orders, and customer interactions.
  6. Login Settings: Strengthen the security of your account by configuring login settings, such as two-factor authentication, for an added layer of protection.
  7. User Permissions: Streamline your operations by managing user permissions, granting access only to those who need it for specific tasks within your account.

By fine-tuning these aspects of your Seller Central account, you lay a solid foundation for a successful and efficient online selling experience on Amazon.

Q: Can I use my Amazon.com seller account to sell products in Australia?
A: No, Amazon.com seller accounts are limited to selling in the regions specified during the account setup.

Q: Are there any restrictions on Amazon.co.uk sellers selling in the US?
A: Yes, Amazon.co.uk seller accounts are typically limited to selling within the European marketplace.

Q: Can I use my Amazon.co.uk account to sell in Australia?
A: No, Amazon.co.uk seller accounts are generally limited to the European marketplace.

Q: What happens if I try to list products on Amazon.com from a restricted region like Australia?
A: Amazon.com may not allow you to list products, and your account may face restrictions.

Q: Are there specific limitations for Amazon seller accounts in Europe?
A: Yes, Amazon seller accounts in Europe may have restrictions on selling in other regions like the US or Australia.

Q: Can I appeal or request permission to sell in a restricted region with my current account?
A: Amazon provides appeal processes, but approval is not guaranteed, and it’s subject to their policies.

Q: How do I know which regions I can sell in with my Amazon seller account?
A: You can check your account settings or contact Amazon Seller Support for specific details on your account.

Q: Are there any workarounds to sell in restricted regions?
A: It’s important to comply with Amazon’s policies. Attempting to work around restrictions may lead to account suspension.

Q: Can I open multiple Amazon seller accounts for different regions?
A: Amazon generally allows one seller account per region, and attempting to open multiple accounts may violate their terms of service.

Q: What are the consequences of violating Amazon’s regional selling policies?

A: Consequences may include account suspension, loss of product listings, and other restrictions.

Q: Is it possible to transfer my seller account to a different region?

A: Amazon doesn’t typically allow direct transfers between regions. You may need to open a new account in the desired region.

Q: How does Amazon enforce regional selling restrictions?

A: Amazon uses various methods, including IP tracking, to monitor and enforce regional selling restrictions.

Q: Can I use a third-party service to sell in a restricted region?

A: Amazon’s policies generally prohibit using third-party services to circumvent regional restrictions.

Q: Are there any exceptions for certain product categories in terms of regional restrictions?

A: It’s crucial to review Amazon’s policies for specific product category restrictions in different regions.

Q: Does Amazon provide guidance on navigating regional selling restrictions?

A: Yes, Amazon Seller Support and their official documentation offer guidance on understanding and complying with regional restrictions.

Do you want to sell in restricted categories?

Both Amazon individual and professional sellers can sell in 20 Amazon categories. Professional sellers, though, have access to an additional 10 restricted categories.

The 10 bonus categories include:

  • Automotive Parts & Accessories
  • Business to Business (B2B) products
  • Collectibles Coins
  • Fashion Jewelry
  • Fine Jewelry
  • Fine Art
  • Grocery, Food & Gourmet
  • Industrial & Scientific
  • Professional Services
  • Sports Collectibles
  • Video, DVD, & Blu-ray
  • Watches

In addition, certain variations of products —such as Collectible Books — may require a professional seller account.

If you want to sell in any of these categories, you should consider an Amazon professional seller account.

Other Amazon professional seller features

Beyond the cost benefits of selling more than 40 products per month and the exclusive categories offered with an Amazon professional seller plan, professional sellers enjoy several additional advantages compared to individual sellers:

  1. Efficient Inventory Management:

    Professional sellers can efficiently manage their inventory through various methods, including feeds, spreadsheets, and detailed reports. This allows for streamlined control over stock levels and product availability.

  2. Customizable Shipping Fees:

    Unlike individual sellers, professional sellers have the flexibility to set their own shipping fees for non-media products. This customization empowers sellers to align shipping costs with their business strategy.

  3. API Integration for Selling Efficiency:

    Amazon professional sellers can enhance their selling efficiency by integrating with Application Programming Interfaces (APIs). This technology integration allows for seamless communication and automation, optimizing various selling processes.

  4. Promotional Flexibility:

    Professional sellers can create enticing promotions, including options like free shipping for Fulfillment by Merchant (FBM) offers. This flexibility in promotional strategies can attract more customers and drive sales.

  5. Bulk Listings for Time Savings:

    Creating listings becomes a breeze for professional sellers as they have the capability to upload inventory files and generate bulk listings. This time-saving feature is especially beneficial for those managing a large product catalog.

  6. Accurate Tax Calculation:

    Professional sellers can easily calculate US sales and use taxes on their orders, ensuring compliance with tax regulations. This built-in functionality simplifies the tax process and reduces the risk of errors.

  7. Multi-User Access:

    Amazon professional sellers can grant specific use permissions and account privileges to multiple users. This collaborative feature enables efficient teamwork and allows different team members to contribute to various aspects of the selling process.

Amazon Seller Plans: Choosing the Right Path for Your Business

When navigating the world of Amazon selling, the crucial decision between an Individual and Professional Seller Plan awaits. The choice hinges on the very essence of your motive behind entering the Amazon marketplace.

Opting for the individual seller plan is apt if you’re simply looking to part ways with a few items and pocket some extra cash. However, if your aspirations extend towards establishing a bona fide business and generating a consistent income through Amazon, embracing the Professional Seller Plan emerges as the wiser route.

What factors influenced your choice between being an individual or a professional Amazon seller? Share your insights in the comments section below, and feel free to pose any queries.

For those poised to embark on a genuine Amazon business journey, explore the comprehensive features of Jungle Scout—an all-encompassing solution tailored for Amazon sellers.

In summary, professional sellers on Amazon enjoy a comprehensive suite of features that go beyond mere cost considerations. These features contribute to efficient inventory management, customizable shipping, promotional flexibility, time-saving bulk listings, accurate tax calculations, and collaborative multi-user access.

Q: What is Amazon drop shipping?
A: Amazon drop shipping is a retail fulfillment method where a seller doesn’t keep the products it sells in stock. Instead, when you sell a product, you purchase the item from a third party and have it shipped directly to the customer.

Q: How does Amazon FBM (Fulfillment by Merchant) differ from drop shipping?
A: FBM involves you, as the seller, being responsible for storing, packing, and shipping your products directly to customers. Drop shipping, on the other hand, involves a third party handling the fulfillment process.

Q: What are the advantages of using Amazon drop shipping?
A: Some advantages include lower upfront costs, a wide product selection without inventory storage, and flexibility in managing your business remotely.

Q: What are the potential challenges of Amazon drop shipping?
A: Challenges may include longer shipping times, potential quality control issues, and reliance on third-party suppliers.

Q: How does FBM give sellers more control over their fulfillment process?
A: FBM allows sellers to control their inventory, packaging, and shipping methods, providing a more hands-on approach to the entire fulfillment process.

Q: What factors should sellers consider when deciding between drop shipping and FBM?
A: Considerations include product types, profit margins, shipping times, and the level of control you want over the fulfillment process.

Q: How does drop shipping affect pricing strategies on Amazon?
A: Drop shipping may impact pricing strategies, as sellers need to factor in the cost of the product, shipping fees, and potential supplier fees when setting their prices.

Q: What tools or software are useful for managing Amazon drop shipping businesses?
A: Inventory management tools, order tracking software, and analytics tools can help streamline and optimize the drop shipping process.

Q: In FBM, how does order fulfillment impact customer satisfaction?
A: Efficient order fulfillment is crucial for customer satisfaction in FBM, as it directly affects shipping times and product quality.

Q: What precautions should sellers take to avoid common pitfalls in Amazon drop shipping?
A: Precautions include researching reliable suppliers, setting clear expectations with customers about shipping times, and staying informed about marketplace policies.

Q: How does Amazon’s Buy Box feature come into play for sellers using FBM?
A: Winning the Buy Box is important for FBM sellers, as it increases visibility and the likelihood of making a sale. Factors like price, fulfillment efficiency, and seller metrics influence the Buy Box algorithm.

Q: Are there specific product categories more suitable for drop shipping on Amazon?
A: Some sellers find success drop shipping in categories with lightweight, non-perishable items, as they often have lower shipping costs and fewer fulfillment complications.

Q: What role does customer service play in the success of FBM sellers on Amazon?
A: Providing excellent customer service is crucial for FBM sellers to build trust, handle inquiries promptly, and address any issues that may arise during the fulfillment process.

Q: How can sellers effectively market their drop-shipped products on Amazon?
A: Utilizing Amazon advertising, optimizing product listings, and leveraging social media can help increase visibility and drive sales for drop-shipped products.

Q: What are the potential risks of violating Amazon’s policies when drop shipping or using FBM?
A: Sellers should be aware of and adhere to Amazon’s policies to avoid risks such as account suspension. This includes complying with rules related to order fulfillment, product authenticity, and customer service.

Q: Why is it essential to have an Amazon seller account?
A: An Amazon seller account is necessary for individuals and businesses to list and sell products on the Amazon platform.

Q: What are the different types of Amazon seller accounts available?
A: Amazon offers two main types of seller accounts – Individual and Professional. Individual is for those with a low sales volume, while Professional is suitable for high-volume sellers.

Q: How do I create a new Amazon seller account?
A: To create an Amazon seller account, go to the Amazon Seller Central website, click on “Sign up,” and follow the step-by-step registration process.

Q: What information is required during the Amazon seller account registration process?
A: You will need to provide your business details, bank account information for payments, tax information, and other relevant details during the registration.

Q: Can I change my seller account type later on?
A: Yes, you can upgrade from an Individual to a Professional account at any time from your Amazon Seller Central dashboard.

Q: Is there a fee associated with creating an Amazon seller account?
A: While there is no fee for creating an account, Amazon charges fees for various services, and a monthly subscription fee is applicable for Professional accounts.

Q: How long does it take for an Amazon seller account to be activated?
A: The account activation process usually takes a few hours, but it might take up to 24 hours in some cases.

Q: Can I have multiple Amazon seller accounts?
A: No, Amazon’s policy generally prohibits having multiple seller accounts. Each individual or business should have only one account.

Q: What are the key requirements for creating a successful Amazon seller account?
A: Key requirements include accurate business information, a valid bank account for payments, tax information, and compliance with Amazon’s policies.

Q: Is it necessary to have a registered business to create an Amazon seller account?

A: While individual sellers can use their personal information, having a registered business entity is recommended for a Professional seller account.

Q: How do I set up my product listings after creating an Amazon seller account?

A: From your Seller Central dashboard, you can create product listings by providing detailed information about your products, including titles, descriptions, and images.

Q: Are there restrictions on the types of products I can sell on Amazon?

A: Yes, there are restrictions on certain categories of products. Some may require approval, and others may be prohibited.

Q: Can I sell internationally with my Amazon seller account?

A: Yes, you can expand your business internationally by using Amazon’s tools to sell in different countries. Additional steps and considerations may apply.

Q: How do I handle customer service for products sold through my Amazon seller account?

A: You can manage customer service through the Amazon Seller Central platform, responding to customer inquiries, handling returns, and addressing any issues.

Q: What resources are available for further assistance in the Amazon seller account creation process?
A: Amazon provides comprehensive help documentation, video tutorials, and a seller support team that can assist with any questions or issues during the account creation process.

Q: Why might an Amazon account be banned?
A: There are several reasons an Amazon account could be banned, such as violating Amazon’s policies or engaging in prohibited activities.

Q: Can a banned account be reinstated?
A: In some cases, yes. Amazon provides a process for account reinstatement, but it depends on the reason for the ban and the actions taken to rectify the situation.

Q: What are some common policy violations leading to a ban?
A: Common violations include selling counterfeit goods, manipulating customer reviews, engaging in restricted product categories without approval, and violating Amazon’s code of conduct.

Q: How can one avoid selling prohibited products on Amazon?
A: Research and understand Amazon’s restricted product categories, stay updated on policy changes, and ensure that the products you list comply with Amazon’s guidelines.

Q: Does poor seller performance lead to a ban?
A: Yes, consistently poor seller performance, such as high order defect rates or late shipments, can lead to account suspension or ban.

Q: Can copyright infringement result in an Amazon ban?
A: Absolutely. Selling products that infringe on intellectual property rights, such as copyrights, trademarks, or patents, can lead to serious consequences.

Q: Is it possible to appeal a ban due to policy violations?
A: Yes, Amazon provides an appeals process. Sellers can submit a plan of action outlining the steps they’ve taken to resolve the issue and prevent future violations.

Q: How does Amazon address fraudulent activities by sellers?
A: Amazon has strict policies against fraud. Engaging in activities like fake reviews, fake sales, or other deceptive practices can result in a ban.

Q: Are there geographical factors that can lead to a ban?
A: Yes, violating Amazon’s policies from specific geographical locations or using VPNs to manipulate your location can trigger a ban.

Q: Can a sudden increase in negative feedback lead to a ban?
A: Yes, excessive negative feedback can harm your seller rating, potentially leading to account suspension or termination.

Q: What steps should sellers take to ensure compliance with Amazon’s policies?
A: Regularly review and understand Amazon’s policies, stay informed about updates, and implement best practices for maintaining a positive seller account.

Q: How does Amazon handle issues related to product quality?
A: Selling products that consistently fail to meet customer expectations in terms of quality can lead to account suspension or banning.

Q: Can multiple accounts lead to a ban?
A: Yes, operating multiple seller accounts without proper authorization can result in a ban.

Q: How does Amazon address issues with shipping and order fulfillment?
A: Failing to meet Amazon’s shipping standards, consistently delivering orders late, or mishandling shipments can contribute to account suspension.

Q: Is it possible to prevent accidental policy violations on Amazon?
A: Yes, staying educated about Amazon’s policies, regularly checking for updates, and implementing robust quality control measures can help prevent accidental violations and potential bans.

An Amazon ASIN (Amazon Standard Identification Number) is a unique identifier assigned to each product in the Amazon catalog. It helps Amazon identify and manage products, making it easier for customers to find and purchase items. Here’s how you can understand, get, and find ASINs for products on Amazon:

What is an Amazon ASIN?

The Amazon ASIN is a 10-characterconsisting of or using both letters and numerals (B01234ABC) assigned to each product on the platform. It’s used to distinguish one product from another, ensuring accurate and efficient product identification within the vast Amazon marketplace.

How to Get an ASIN:

  1. Listing a New Product:

    When you list a new product on Amazon through your Seller Central account, Amazon automatically generates a unique ASIN for that product.

  2. Product Page:

    If you’re looking for the ASIN of a product you’re selling, you can find it on the product detail page in your Seller Central account.

How to Find ASINs for Products on Amazon:

  1. Product Detail Page:

    Visit the product detail page of the item on Amazon. The ASIN is usually located in the “Product Information” or “Product Details” section.

  2. URL:

    Look at the URL of the product page. The ASIN is often included as part of the URL after “/dp/” or “/dpid/”. For example, in the URL “amazon.com/dp/B01234ABC”, “B01234ABC” is the ASIN.

  3. Search Results:

    When you search for a product on Amazon, the search results will display the ASIN along with the product information.

  4. Seller Central:

    If you’re a seller, log in to your Seller Central account, go to the “Inventory” tab, and select “Manage Inventory.” Here, you’ll find the ASINs for all your listed products.

Summary:

In essence, an Amazon ASIN is a unique code assigned to each product, making it easily identifiable on the platform. Getting an ASIN is automatic when listing a new product, and finding it involves checking the product detail page, the URL, or your Seller Central account. ASINs play a crucial role in organizing and streamlining the vast array of products available on Amazon.


Still don’t understand?

ASIN, which stands for Amazon Standard Identification Number, is like a special code for every product you find on Amazon. It’s unique to each item and helps Amazon keep track of everything they sell. Unlike GTIN and SKU, which are different types of codes, ASIN is specific to Amazon.

Imagine ASIN as a product’s personal ID that Amazon gives it automatically. So, when you’re selling something on Amazon, it gets its very own ASIN. Now, if you don’t have another code called GTIN for your product, no worries! You can use the ASIN to link your offer to an existing product page on Amazon.

In simple terms, ASIN is like a fingerprint for each item on Amazon, making sure everything is organized and easy to find. It’s your product’s special code in the Amazon world!

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